What is a Trademark?
A trademark is a recognizable sign, design, or expression that identifies products or services of a particular source from those of others. It can include words, names, symbols, logos, and even distinctive packaging or configurations. Trademarks are used in commerce to signify the origin of goods and provide legal protection against unauthorized use by competitors.
Purpose of Trademarks:
- Brand Protection: Ensures that the brand identity remains unique and protected against misuse.
- Consumer Assurance: Helps consumers identify the source and quality of goods, fostering trust.
- Market Differentiation: Distinguishes a brand’s products from those of competitors, providing a competitive edge.
